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There are three primary categories of fees involved in A2P 10DLC messaging. These charges are set by The Campaign Registry (TCR), Twilio, and mobile carriers, and are passed through directly via GrowthHub Phone with no markup from GrowthHub.
Note: Rates are current as of August 1, 2025 (U.S. only).
TABLE OF CONTENTS
A2P 10DLC Pricing Overview
Brand Registration and Campaign Vetting Fees
Brand Types (Registration Tier) and Initial Fees
Additional Campaigns and Resubmissions
Monthly Campaign Fees
Per-Message Carrier Fees
SMS, MMS, and Voice Usage Rates via GrowthHub Phone
Fee Categories Explained
1. Brand Registration and Campaign Vetting Fees
These cover the cost of submitting your business brand and messaging campaigns to The Campaign Registry for compliance verification.
One-time charge
Required to activate messaging via A2P 10DLC
2. Monthly Campaign Fees
Recurring charges based on your campaign use case.
Billed monthly
Applies as long as the campaign remains active
Paid to The Campaign Registry
3. Carrier Message Fees
Charged by mobile carriers (e.g., AT&T, T-Mobile, Verizon) for each message sent.
Applies per SMS segment or MMS
Some carriers (like T-Mobile) also charge inbound fees
All fees are required when using local U.S. numbers to send business messages through GrowthHub Phone.
Brand Registration and Campaign Vetting Fees
When registering for A2P 10DLC, both the brand and campaign are submitted via the Trust Center.
GrowthHub bundles this into a single one-time fee, which includes:
Brand Registration
Campaign Vetting
Fast Track Processing ($3), speeds up approval to ~3 business days
Note:
Monthly campaign fees are billed separately.
If a campaign is rejected and resubmitted, no additional vetting fee is charged.
Brand Types (Registration Tier) and Initial Fees
Brand Type
One-Time Fee (USD)
Limits
Sole Proprietor
$24.49875
1 number, 3,000 segments/day
Low Volume Standard
$24.49875
Multi-number, 6,000 segments/day
High Volume Standard
$71.90625
Multi-number, 600,000 segments/day
Note:
High Volume includes secondary vetting if the first submission is rejected.
Additional Campaigns and Resubmissions
The bundled fee applies only to the first campaign
Additional campaigns under the same brand:
$15.00 Campaign Vetting Fee per campaign
Resubmitting a rejected campaign:
No additional charge
Monthly Campaign Fees
Campaign Type
Monthly Fee (USD)
Sole Proprietor (Starter)
$2.00/Month
Standard Campaign
$10.00/Month
Low Volume Mixed
$1.50/Month
Charity / 501(c)(3)
$3.00/Month
Emergency Services
$5.00/Month
Note:
Low Volume Mixed supports up to 2,000 SMS/day (T-Mobile) with lower throughput.
Monthly Campaign Fees
Carrier
Outbound SMS
Inbound SMS
Outbound MMS
Inbound MMS
AT&T
$0.003
$0.003
$0.0075
$0.0075
T-Mobile
$0.003
$0.003
$0.001
$0.001
Verizon
$0.003
____
$0.005
____
US Cellular
$0.005
____
$0.01
____
Important:
Unregistered messaging may be blocked or surcharged.
Always link numbers to an approved A2P campaign.
SMS, MMS, and Voice Usage Rates via GrowthHub Phone
GrowthHub uses Twilio passthrough rates for communication services.
Service
Rate
SMS (outbound)
$0.0079
SMS (inbound)
$0.0079
SMS (outbound)
$0.0079
MMS (outbound)
$0.0200
MMS (inbound - local)
$0.0100
MMS (inbound - toll-free)
$0.0200
Voice Call (outbound)
$0.0180/min
Voice Call (inbound)
$0.0085/min
There are three primary categories of fees involved in A2P 10DLC messaging. These charges are set by The Campaign Registry (TCR), Twilio, and mobile carriers, and are passed through directly via GrowthHub Phone with no markup from GrowthHub.
Note: Rates are current as of August 1, 2025 (U.S. only).
TABLE OF CONTENTS
A2P 10DLC Pricing Overview
Brand Registration and Campaign Vetting Fees
Brand Types (Registration Tier) and Initial Fees
Additional Campaigns and Resubmissions
Monthly Campaign Fees
Per-Message Carrier Fees
SMS, MMS, and Voice Usage Rates via GrowthHub Phone
Fee Categories Explained
1. Brand Registration and Campaign Vetting Fees
These cover the cost of submitting your business brand and messaging campaigns to The Campaign Registry for compliance verification.
One-time charge
Required to activate messaging via A2P 10DLC
2. Monthly Campaign Fees
Recurring charges based on your campaign use case.
Billed monthly
Applies as long as the campaign remains active
Paid to The Campaign Registry
3. Carrier Message Fees
Charged by mobile carriers (e.g., AT&T, T-Mobile, Verizon) for each message sent.
Applies per SMS segment or MMS
Some carriers (like T-Mobile) also charge inbound fees
All fees are required when using local U.S. numbers to send business messages through GrowthHub Phone.
Brand Registration and Campaign Vetting Fees
When registering for A2P 10DLC, both the brand and campaign are submitted via the Trust Center.
GrowthHub bundles this into a single one-time fee, which includes:
Brand Registration
Campaign Vetting
Fast Track Processing ($3), speeds up approval to ~3 business days
Note:
Monthly campaign fees are billed separately.
If a campaign is rejected and resubmitted, no additional vetting fee is charged.
Brand Types (Registration Tier) and Initial Fees
Brand Type
One-Time Fee (USD)
Limits
Sole Proprietor
$24.49875
1 number, 3,000 segments/day
Low Volume Standard
$24.49875
Multi-number, 6,000 segments/day
High Volume Standard
$71.90625
Multi-number, 600,000 segments/day
Note:
High Volume includes secondary vetting if the first submission is rejected.
Additional Campaigns and Resubmissions
The bundled fee applies only to the first campaign
Additional campaigns under the same brand:
$15.00 Campaign Vetting Fee per campaign
Resubmitting a rejected campaign:
No additional charge
Monthly Campaign Fees
Campaign Type
Monthly Fee
Sole Proprietor (Starter)
$2.00
Standard Campaign
$10.00
Low Volume Mixed
$1.50
Charity / 501(c)(3)
$3.00
Emergency Services
$5.00
Note:
Low Volume Mixed supports up to 2,000 SMS/day (T-Mobile) with lower throughput.
Monthly Campaign Fees
Carrier
Outbound SMS
Inbound SMS
Outbound MMS
Inbound MMS
AT&T
$0.003
$0.003
$0.0075
$0.0075
T-Mobile
$0.003
$0.003
$0.001
$0.001
Verizon
$0.003
____
$0.005
____
US Cellular
$0.005
____
$0.01
____
Important:
Unregistered messaging may be blocked or surcharged.
Always link numbers to an approved A2P campaign.
SMS, MMS, and Voice Usage Rates via GrowthHub Phone
GrowthHub uses Twilio passthrough rates for communication services.
Service
Rate
SMS (outbound)
$0.0079
SMS (inbound)
$0.0079
MMS (outbound)
$0.0200
MMS (inbound - local)
$0.0100
MMS (inbound - toll-free)
$0.0200
Voice Call (outbound)
$0.0180/min
Voice Call (inbound)
$0.0085/min